Why good analysis doesn’t lead to better decisions
Good analysis doesn’t automatically lead to better decisions, because decisions get made through conversation – not through data alone.
Winning depends on how you keep score
Two perspectives, one argument. Most organizations invest heavily in the moment and underinvest in the story that has to survive it.
What organizations get wrong about insights
Data insights don’t appear by magic. Too often, organizations fail to answer the million-dollar question: ‘So, what?’
What “know your audience” means in data storytelling
“Know your audience” is a common phrase when trying to connect in any form, from writing to sales to teaching.
Don’t diss the dashboard (part 2)
We say dashboards have their place in business, and in data storytelling.
Don’t diss the dashboard (part 1)
Dashboards have their place in the world, but not all dashboards are created equal.
What, So What, Now What
If there ever was one phrase that causes heads to explode, it’s “I need the ‘so what.'”?
Is data literacy enough?
Over the past couple of years, data literacy has been getting its well-deserved moment in the sun.
When it’s an insight, and how to get there
If you really want to know where you stand as a provider of insight, it’s good to take a step back
What’s an insight? (and who decides?)
While data analysis can uncover all kinds of useful information, not everything that is revealed is truly insightful.
How RAD are you? How to get the data stories you need
When the data stories aren’t delivering, it can be tough to figure out why.
Stories must stay true to data
Reaching business goals does not come from spin. And putting conclusions before data helps no one.